The story
The origin and emotional meaning of the collection.
PP ATELIER · BEHIND THE SCENES
Discover the ideas, decisions and traces that exist before a PP Atelier creation reaches the wrist.

The origin and emotional meaning of the collection.
Palette, choices and creative studies from the atelier.
The visual architecture that gives each interpretation its identity.
DIGITAL EDITION 01
Three interpretations born from the light, colours and material warmth of the Mediterranean. The first collectible dossier from PP Atelier Behind the Scenes.

STORY · IMAGES · PROCESS · BLUEPRINT
A landscape transformed into time.
The Mediterranean Collection began with a coastal landscape. Sky blue, sea turquoise, natural green, light architecture and warm sand became three distinct dials: Minimalista, Essencial and Ritmo Mediterrâneo.
DIGITAL EDITION 02
An exploration of optical illusion, from a graphic reference to a small certified collection.

STORY · RESEARCH · IMAGES · BLUEPRINT
Depth begins in the gaze.
Alternating curves draw the eye into a circular abyss. Discover why this optical composition found its place within a quiet rectangular case, paired with genuine black leather.
DIGITAL EDITION 03
From a butterfly drawing to a new way of imagining time.

STORY · IMAGES · VIDEO · BLUEPRINT
Time finds another form.
Discover the wing-inspired composition, the vertical hour and minute windows, and the challenges of bringing this concept into the physical world. Includes original visual studies and a conceptual animation.
DIGITAL EDITION 04
Japanese conservation paper, abstract painting and the gestures behind a five-piece collection.

STORY · PHOTOGRAPHS · CREATIVE PROCESS
Art finds a place in time.
Discover how the dial became a living canvas, the client-requested variation and the hand-finished strap. Includes three images and an explanatory process map.
DIGITAL EDITION 05
A colour palette found in everyday life. Two interpretations of harmony on the wrist.

STORY · TWO DIALS · COLOUR STUDY
Beauty begins with a way of looking.
Discover how the colours of a beauty-store shelf became a watch design. Includes the creative narrative, both dial presentations, a retouched inspiration photograph and a process map.
DIGITAL EDITION 06
From two advertisements to an independent watch concept: the path from first attempt to final visual direction.

STORY · REFERENCES · THREE STUDIES · BLUEPRINT
An idea charged by movement.
Discover the rust-coloured motorcycle and sofa that sparked the project, the choices that transformed its three visual studies and the 2026 conversation about a collaboration that did not proceed.
DIGITAL EDITION 07
Weathered machines, deep green and golden light: a connection with the real world, translated onto the wrist.


STORY · INSPIRATION · DIAL · CREATIVE PROCESS
Inspired by strength.
Discover the pickup truck and motorcycle that inspired the project, the two visual studies, the dial in detail and the response from @rust.magazine.
Planned certified collection: 10 pieces · Watch price: R$ 900.00.
DIGITAL EDITION 08
Robust proportions, feminine elegance and two distinct temperaments.

STORY · COLOUR · TWO VERSIONS · REAL BASE
Presence with delicacy.
Explore the creative intention, the beige dial and pink bezel, and the two strap interpretations: Elegant momentum and Luminous softness.
Planned certified collection: 10 pieces per strap version · Watch price: R$ 1,100.00 per piece.
DIGITAL EDITION 09
Architecture, memory and two ways of reading time.

STORY · ARCHITECTURE · PROCESS · BLUEPRINT
Past and present, together.
Discover the architectural inspiration, the curved dial study and the dialogue between analogue and digital time, accompanied by the conceptual blueprint.
Planned certified collection: 10 pieces · Proposed watch price: R$ 800.00 per piece.